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I did my studies in Communication Studies specializing in Marketing and Storytelling for Brands, focusing on how to connect people, projects, and brands through the right channels, message, concept and narrative.
I worked in Performing Arts (Theater and Contemporary Dance) for 6 years. During that time, I founded an award-winning production company for Performing Arts "Ala Norte", that combined production, marketing and distribution through a multi-disciplinary team of professionals.
I have also focused my career in literature as the co-founder on an online literary magazine "Kamikaze" and I'm currently a member of the Society of Writers of Michoacán (SEMICH).
I have also worked in several marketing teams across the world: Denmark, Malaysia and Italy. In e-commerce, brand development and marketing strategies.